W. J. Strickler Signs recently had the privilege of producing a turnkey sign project for Feldman Mall Properties, Inc. NYSE: “FMP”, at the Harrisburg Mall in Harrisburg, Pa. One of the challenges Feldman Mall Properties, Inc. NYSE: “FMP” encountered in revitalizing this mall was changing the public’s perception of the existing property. The new freestanding pylon signs have become a very effective medium to convey the mall’s new image. We have enjoyed working with the mall owners from design through installation in producing this new award winning sign display.

The sign package begins to draw attention to the property through the 155’ high freestanding “highway” sign that is visible for miles from several roads. As the public approaches the mall, the marquis sign with its 10’x20’ multi-colored electronic message board creates excitement as it attracts customers. At this point the unique Bass Pro Shops Outdoor World sign directs customers to its store.

The Harrisburg Mall is utilizing their on premise sign advertising to its fullest with their uniquely designed signs, attracting patrons through motion and color.